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AI Driven Design

Data-Driven Design for Innovation Ecosystems

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USER
EXPERIENCE

I leverage user experience design, data insights, and emerging technologies to create intuitive digital interactions, streamline business processes, and support smarter decision-making. By turning complex needs into seamless, user-centered solutions, I help organizations drive engagement, foster growth, and increase efficiency.

Product Design
Backend Developer

Business Analysis

Leveraging data, AI, and CRM technologies, I transform business processes, customer experiences, and decision-making strategies. With deep expertise across the Salesforce ecosystems, I translate complex business needs into actionable, user-centered solutions that drive growth and efficiency.

Case Studies

Crafting Solutions

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MasterCard

Brand Identity

Brand Marketing

User Interface Design

User Research

User Experience

Design Architecture

I served as a UX Designer for Mastercard’s collaboration with Harvard Business Review, helping launch an innovation index that blended industry and consumer insights. Working with 50,000feet’s creative and strategy teams, I translated complex data into an intuitive digital platform, refined the visual identity, and designed user flows that empowered business leaders to navigate emerging trends.

 

Featured Case Study

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Northwest

Digital Marketing

Website Design

User Research

User Experience Design

Technical Architecture

As a UX Designer for Northwest Healthcare Properties’ brand evolution, I helped reimagine their digital presence to reflect their global leadership. Partnering with 50,000feet, I designed intuitive navigation, modernized user flows, and enhanced accessibility, making it easier for tenants, investors, and partners to explore portfolios and access key information.

Featured Case Study

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Cruising Line International Association (CLIA)

Enterprise Analysis

Stakeholder Interviews

Card Sorting/Tree Map

Wireframes

Wireframes

​Digital Strategy Recommendations

As a UX Designer for CLIA’s digital strategy initiative, I helped translate stakeholder research into user journeys, experience maps, and wireframes for a major website and member portal redesign. Working at fusionSpan, I focused on creating intuitive, user-centered designs that met the diverse needs of CLIA’s global audiences and ensured a seamless, accessible experience.

Featured Case Study

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Association for Materials Protection and Performance (AMPP)

Stakeholder Analysis
User Interviews
Process Diagrams
Wireframes

Technology Roadmapping
Data Analysis and Mapping
Integration Strategy

As a UX Designer for AMPP’s digital strategy initiative, I helped translate stakeholder research and system evaluations into user-centered concept designs and wireframes. Working at fusionSpan, I mapped user journeys, designed Nimble AMS enhancements, and prioritized seamless data integration to support AMPP’s goal of a cohesive, future-ready platform for staff and members.

Featured Case Study

About Me

I’m a UX Designer with a background in transforming complex ideas into intuitive, user-centered digital experiences. I’ve contributed to major projects for Mastercard, Visa, Northwest Healthcare Properties, CLIA, and AMPP, collaborating with teams like 50,000feet and fusionSpan to create seamless platforms that drive engagement, efficiency, and growth. With expertise across Salesforce and Microsoft ecosystems, I blend UX design, data, and technology to deliver strategic solutions for global audiences.

Originally from Seoul, Korea, I’m an immigrant who studied at UCLA and the University of Denver. Outside of work, I love traveling, playing pickleball, watching soccer and basketball games, and listening to music.

My resume can be found here

Fill out the form below to contact me for any questions or inquiries.

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